Oatly and Minor League Baseball partner to bring non-dairy concession options to fans nationwide.
Forget Cracker Jacks! Swedish oat milk company Oatly has partnered with Minor League Baseball (MiLB) across the US and Canada, offering a range of plant-based concession items, including Oatly’s non-dairy novelty bars in chocolate fudge and vanilla. Oatly will be the first-ever national plant-based sponsor of a sports league in the United States.
Oatly Products Available at Minor League Ballparks Nationwide
The partnership offers Oatly branding and media touchpoints across all 120 stadiums, and plant-based products (including chocolate and vanilla non-dairy bars) served at over 50 MiLB ballparks! Oatly will also host gametime product samplings. The collaboration builds upon Oatly’s existing partnerships in professional baseball, with products currently available at Yankee Stadium (New York), Wrigley Field (Chicago), and Globe Life Field (Arlington, Texas).
Oatly Promotes a Plant-Based Revolution with Frozen Dessert Bars
Oatly continues to expand its business, promoting a plant-based revolution with a focus on offering delicious alternatives that are more sustainable and healthier for consumers. The company believes that great taste is critical to converting dairy consumers to oat-based products. Oatly makes delicious products using a proprietary process that delivers the same creamy taste, frothy feel, and functionality as cow’s dairy. Oatly’s signature offering at select MiLB stadium concessions will be its non-dairy frozen dessert bars, available in vanilla and chocolate fudge.
Minor League Baseball Is Making Plant-Based Desserts Accessible to All
Enjoy your favorite treats without breaking the bank! MiLB seeks to offer affordable, family-friendly entertainment for fans to see baseball’s future stars. The partnership with Oatly brings the opportunity to elevate concession menus in select stadiums with delicious plant-based frozen dessert items. Next time you visit a ball game, ask for Oatly!
“This partnership enables us to elevate our concession menus in select stadiums with delicious plant-based frozen dessert items, something we know many of our fans are looking for to meet their dietary needs,” said Uzma Rawn, Major League Baseball’s Senior Vice President, Global Partnerships.
Learn more about Oatly at Oatly.com and Minor League Baseball at MiLB.com.