Oatly Is Launching Vegan Oat Milk Ice Cream Bars at Retailers Nationwide This Winter
The product line features drool-worthy flavors—all coated in chocolate!
Wouldn’t it be nice to live in a world where grocery store aisles stocked more vegan options than not? Thanks to the efforts of plant-based brands aiming to take down the meat and dairy industries with innovative products, that might become a reality sooner than we think! After dominating with their oat-based milk and ice cream pints, Oatly is launching vegan oat milk ice cream bars at retailers nationwide this winter.
Oatly’s Non-Dairy Frozen Dessert Bars
Oatly’s non-dairy frozen dessert bars (nicknamed Oatly on a stick) will feature the same creamy oatilicious recipe customers know and love—but this time, it will be frozen on a stick and coated in chocolate! The collection includes the four dreamy flavors of Vanilla, Chocolate Fudge, and Salted Caramel, and Strawberry Swirl.
“Our new non-dairy frozen dessert bars are fantastic, and I can’t wait for people to try them. We’re proving that oat milk is not just for coffee, cereal, or cooking, but can also be the foundation for great-tasting treats to be enjoyed during celebration moments or when a pick-me-up reward is needed. We are so proud of this product and are very excited to bring it to many frozen aisles across the country soon,” said Mike Messersmith, President of Oatly North America.
Vegan Ice Cream Bars at Grocery Stores Nationwide
The bars come in at three ounces each (just slightly above industry average) and will be packaged in three-count boxes at the suggested retail price of $5.99. Customers can find Oatly’s vegan ice cream bars at grocery stores nationwide starting this December. The initial launch will take place at 3,000 retailers, including Target, Wegmans, Schnucks, Harris Teeter, Giant, Stop & Shop, Fresh Direct, and more.
This new product line is joining Oatly’s successful portfolio of frozen desserts, earning them the title of the number one oat-based ice cream brand in less than two years. We can’t wait to see what Oatly accomplishes with their non-dairy frozen dessert bars!
Visit Oatly.com for more information.
Allie is a writer, musical theatre performer, yoga instructor, and walking vegan restaurant directory. On any given day, you can catch her making tofu scramble, scouring Trader Joe’s for new plant-based products, or watching The Lizzie McGuire Movie! Visit her website at alexandrammitchell.com.
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