Vegan TikTok Star Tabitha Brown Launches McCormick Spice Blend
Inspired by bright and bold Caribbean flavors, the limited-edition seasoning launches next month.
America’s vegan sweetheart–er–America’s vegan mom is back at it again with more vegan goodness and innovation, because that’s all of our business. Skyrocketing to vegan social fame back in 2017, vegan TikTok star Tabitha Brown is launching a new vegan spice blend with seasoning giant McCormick in just a couple of weeks.
Salt-Free Bright Blend of Herbs and Spices
The McCormick Sunshine All Purpose Seasoning will be available from July 8th onward exclusively online and limited edition, while supplies last. In true Tabitha form, there’s no wrong way to use it, and each home chef can add the salt-free bright blend of herbs and spices to any meal of their choosing. The Caribbean-inspired blend includes ginger, thyme, turmeric, cayenne pepper, allspice, mango, and pineapple and is the perfect summer combo for any savory dish. To help bring the flavors to life, Tabitha, in partnership with McCormick, has created several recipes available on the brand’s website for Sunshine Shick’n, Maple Roasted Sweet Potato Wedges, Sunshine Shiitake Mushrooms, and a Chicky Farro bowl.
Because That’s Your Business
“Sunshine for me is about spreading positivity. I always say, ‘Have a good day and if you can’t, don’t you dare go messing up nobody else’s.’ This seasoning is all about bringing that radiance and positive energy into your kitchen,” Tabitha said. “You can use the Sunshine All Purpose Seasoning on any dishes you have planned this summer, whether it’s for heading out to a barbecue or cooking at home, because that’s your business.”
Up next, Tabitha is due to release her inspirational new book, Feeding the Soul: Because It’s My Business, due out September 28 as well as a highly-anticipated cookbook to follow. For more information and to check out some of the custom-curated recipes in partnership with Tabitha Brown, check out McCormick’s website or follow Tabitha at @IAmTabithaBrown on Instagram.
Melissa has been vegan since 2017 and is a self-proclaimed pizza and doughnut enthusiast. A public relations executive by day—when she’s not scouring New York City and beyond for the next great vegan food and beauty finds—she donates her time to supporting animal rescues, traveling, and spoiling her cat, Waffles.
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