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Anja Grommons Anja Grommons Anja Grommons

Vegan Honey Startup MeliBio Has Big Plans to Take on the Honey Industry

MeliBio bee-free honey just entered the chat, and it’s taking the honey industry by storm.

Bee-free honey—sounds like an oxymoron, right? Not according to MeliBio, the world’s first food tech company to create real honey without exploiting our buzzing pollinators. Not only is the taste spot-on, but MeliBio’s bee-free honey is far more sustainable than traditionally produced honey. Sounds like a win-win, but how can we integrate this cruelty-free sweetener into the $10 billion dollar honey enterprise? With recently secured seed funding and sizable plans for global distribution, the bee-free vegan honey is ready to take on the honey industry!

MeliBio’s Lab-Created Bee-Free Honey

Named one of TIME Magazine’s best inventions in 2021, MeliBio is far more than just a concept—it’s the honey of tomorrow! Co-founded by Aaron Schaller and Darko Mandich, this lab-created, bee-free honey contains the same molecular makeup as standard honey. And its consistency and taste are indistinguishable, with many blind taste tests in the books confirming the fact. We’re talking about identical products, so why vegan honey? That’s where bee-free honey really differs. The environmental sustainability is unmatched, and there are no honeybees working overtime.

A Sustainable Honey Alternative

Business in the honey industry isn’t as sweet as traditional honey companies want you to believe. The global enterprise is being hit with a host of unpredictable challenges linked to the emerging climate crisis. To add even more damage, the honey industry is responsible for immense harm to the ecosystem of bees. And without bees, the quantity and variety of available vegetation would take a massive hit. A shift toward sustainable honey alternatives will drastically decrease the current burden on honeybees, allowing more time for natural pollination. After all, bees make honey for their families, not for human consumption.

MeliBio’s Plans for Production and Distribution on a Global Scale

So what’s next? The brand recently raised over $5 million dollars to commercialize its vegan honey. The seed funds will be used to accelerate the production and distribution on a global scale. Currently, the bee-free honey company has signed on 30 companies from around the world as clients. MeliBio has hit the ground running at a pivotal time in the food and consumer goods industry. As consumer interest shifts to more environmentally conscious choices, companies need to roll with it. MeliBio plans to source bee-free honey to food, beverage, and cosmetic companies in the near future and we just cannot wait!

Anja Grommons

@vegcentricdietitian

Anja is a plant-based dietitian by day and vegan foodie by night. She offers virtual nutrition coaching for vegan and veg-curious clients. Check out her site for coaching services, recipes, and nutrition tips at vegcentricdietitian.com.

Articles by Anja
Anja Grommons

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