The coffee chain has removed the non-dairy milk upcharge at all locations, making plant-based options more accessible and inclusive for customers.
Gregorys Coffee, the New York City-born specialty coffee chain with 48 locations nationwide, is taking a bold step toward inclusivity and sustainability by removing the upcharge for non-dairy milks. As of November 11, Gregorys customers, affectionately called “gregulars,” can now enjoy their favorite coffee beverages with dairy-free options at no extra cost. This change highlights the brand’s commitment to making plant-based choices accessible to all.
A Commitment to Accessibility and Inclusivity
Founder and CEO Gregory Zamfotis, who follows a plant-based lifestyle, understands the importance of providing accessible, high-quality plant-based options. Gregorys Coffee aims to make high-quality, accessible coffee experiences for everyone, whether they prefer dairy or non-dairy milk. With nearly one in three Gregorys customers already choosing non-dairy alternatives, this shift reflects the brand’s dedication to meeting customers’ dietary and ethical preferences.
Founder and CEO Gregory Zamfotis Courtesy of Gregorys Coffee
Partnering with Califia Farms for Quality and Innovation
In collaboration with Califia Farms, a leader in the plant-based milk industry, Gregorys Coffee is enhancing its non-dairy offerings across its cafes. Califia Farms, known for its premium dairy-free milks, aims to bring additive-free options (free from oils and gums) to Gregorys’ locations soon. This partnership positions Gregorys Coffee at the forefront of the specialty coffee scene, providing not only delicious beverages but also health-conscious, innovative choices for the modern coffee lover.
With this new era of inclusivity and collaboration, Gregorys Coffee continues to redefine what it means to serve high-quality, accessible coffee for all. For more information, visit GregorysCoffee.com.
