Editorial Policy
Purpose of this page
This policy explains how we create and maintain trustworthy content for readers and predictable, brand-safe context for advertisers.
1. Principles
- People first. Practical, helpful content that respects the reader.
- Accuracy. Claims must be supportable. We prefer primary sources.
- Clarity. Headlines invite curiosity without exaggeration.
- Independence. Editorial decisions are separate from advertising.
2. Topic scope
Food and vegan products at the core, plus restaurants, travel, culture, and well-being that matter to plant-based readers. We do not publish content that is hateful, harassing, or discriminatory.
3. Editorial process
- Stories are pitched, assigned, and edited by our editorial team.
- Editors review copy for clarity, usefulness, and sourcing.
- Sensitive topics receive an additional review.
4. Sourcing and fact-checking
- Prefer primary research, government data, and reputable organizations.
- Health and nutrition pieces are written or reviewed by writers trained to interpret research. We avoid medical claims and include appropriate disclaimers.
- We link to sources and name experts where relevant.
5. Corrections and updates
- Corrections are dated and noted on the page.
- We update or review content regularly. Pages display either the update date or a note that the content has been reviewed and remains current.
6. Reviews and recommendations
- Reviews reflect honest opinions based on real use or thorough evaluation.
- If we receive a product sample or comped experience, we disclose this.
- Affiliate links may appear. We disclose that VegOut may earn a commission at no cost to readers. Affiliate relationships do not influence verdicts.
7. Sponsored content
- Sponsored posts are labeled clearly at the top and within the body.
- Sponsors do not approve or edit our independent editorial content.
- We do not publish advertorials that look like editorial without labels.
8. AI use
We use AI tools as part of our publishing workflow. AI assists with research, source discovery, drafting, fact-checking support, and post-publication quality audits including broken-link scans and source verification.
Articles are published with editorial oversight. Editorial responsibility for accuracy rests with VegOut. AI does not make editorial decisions — it does not choose what we cover, what angle a story takes, or what gets published. Those decisions are made by editors.
We do not use AI to fabricate quotes, invent sources, or present AI-generated content as first-hand reporting from real individuals.
9. Contributors and pen names
Some VegOut articles are published under contributor pen names. Pen names represent real members of our editorial team or freelance contributors writing under chosen names. We do not present fabricated personas or attach false professional credentials to bylines. Where a pen name is in use, articles published under it are produced by our editorial team and editorial responsibility for them rests with VegOut.
10. Images and rights
- We use original, licensed, or press-approved images.
- We credit creators when required.
- Contact us if you believe an image is used in error.
11. Inclusion and safety
- We serve a broad plant-forward audience and welcome different perspectives.
- We moderate comments for relevance and safety.
12. Privacy and data
- We respect reader privacy and comply with applicable laws.
- See our Privacy Policy for details on cookies and choices.
13. Accessibility
- We aim for clear language, readable type, and descriptive alt text where possible.
14. Conflicts of interest
- Writers and editors avoid assignments where personal or financial interests could influence coverage.
- Any necessary disclosures are made on page.
15. Contact
Questions about this policy or a specific article: [email protected]
Network editorial standards
VegOut is published by Brown Brothers Media. Brown Brothers Media maintains network-wide editorial standards across its publications. See Brown Brothers Media editorial standards.