Watch this powder turn to gel before your eyes!
Get your green on! Blueland, the eco-home brand founded by Sarah Paiji Yoo, has introduced a revolutionary vegan powder-to-gel body wash in 250 Target stores across the country. Blueland is on a mission to eliminate single-use plastic by making refillable products easy and accessible.
Introducing a Body Wash that's Good for Your Skin and the Planet!
It’s time to suds up! Blueland's new body wash features a first-of-its-kind powder-to-gel formula that eliminates the need for single-use plastic. All you need is their powder and your own water to create a full bottle of vegan body wash! Gentle and hydrating, this product is plant-based and made with eco-friendly ingredients (no phthalates, parabens, VOCs, ammonia, or triclosan).
Blueland’s body wash comes in three wonderful, planet-friendly scents. Whisk yourself away in an oasis of fresh rain, waterlilies, and a hint of tender nectarine with their Waterlily Dew, or soothe yourself with a blend of earthy sandalwood, herbaceous sage, and jasmine florals with their Sandalwood Sage powder. More of a sweet tooth? Opt for Blueland’s Coconut Milk scent, with whiffs of creamy coconut and warm vanilla.
Used up all your product? Plan a Target run to pick up more powder in paper-based compostable packaging!
Courtesy of Blueland
From New Mom to Eco-Warrior: How Sarah Paiji Yoo Founded Blueland
Sarah Paiji Yoo founded Blueland while transitioning from breastfeeding to formula-feeding her oldest son, because she discovered the high levels of microplastics in tap and bottled water. From this moment, she became deeply concerned about reducing her personal plastic consumption and eventually created Blueland—a fully vegan company! Blueland now produces planet-friendly cleaning essentials (like toilet bombs and household cleaners), laundry products (like laundry tablets and oxi booster), skin products (like facial cleanser and hand soap), and more!
Blueland at Target: Making Eco-Friendly Swaps Easier for Everyone
Blueland's rollout at 250 Target stores makes it easier than ever to make eco-friendly swaps this Earth Month! Blueland is already available on Target's website. Join Blueland and Target in their mission to make single-use plastic a thing of the past and protect our planet for generations to come.
Courtesy of Blueland
Purchase Blueland’s powder body wash at Target.com or in-store at a Target near you.
