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7 holiday destinations that didn’t get famous until the movies made them unforgettable

It’s funny how certain places stay invisible until one unexpected moment flips a switch and suddenly they feel impossible to ignore.

Travel

It’s funny how certain places stay invisible until one unexpected moment flips a switch and suddenly they feel impossible to ignore.

There’s something magical about watching a movie that transports you somewhere you’ve never been and then suddenly you can’t stop thinking about booking a flight there.

I’ve had that moment more times than I care to admit.

Sometimes it’s a dramatic coastline. Other times it’s a city street at night that feels almost too cinematic to be real. And every now and then, it’s a place that never would have landed on your bucket list until Hollywood turned it into an obsession.

And here’s the best part: movies often highlight the details we take for granted when we travel. The colors. The food. The atmosphere. The tiny moments that make a place unforgettable.

So today, I’m diving into seven destinations that went from quiet tourist favorite to global must see thanks to the big screen. These are the places that got a spotlight they didn’t even ask for and suddenly found themselves hosting fans from all around the world.

Let’s jump in.

1) New Zealand’s South Island after The Lord of the Rings

Before Peter Jackson took us on a tour of Middle earth, New Zealand’s South Island was mostly known among hikers, backpackers, and the occasional adrenaline junkie willing to throw themselves off a bridge with a bungee cord.

But those sweeping shots of Fiordland, the alpine lakes, and the rolling green hills changed everything.

I still remember watching The Fellowship of the Ring as a teenager and thinking, “There’s no way this place is real.” Turns out, it absolutely is.

Movie tourism exploded. Farm owners became unofficial guides. Even the sheep who outnumber locals ended up in more photos than some of the cast.

And here’s the thing: the cinematic beauty isn’t exaggerated. It really does look like a place where you might bump into a hobbit if you wander too far off a trail.

If you’re into nature, it hits every category. Mountains. Waterfalls. Glaciers. Rolling valleys that look like they were designed by an artist with too much free time.

And if you’re into food which I always am the region quietly serves some of the best salmon, lamb, and Sauvignon Blanc you’ll ever have. The local cafes also do a flat white that ruined all future coffees for me.

2) Thailand’s Koh Phi Phi after The Beach

Here’s a funny thing: when The Beach came out in 2000, the marketing made it seem like Thailand’s Koh Phi Phi was this secret paradise only backpackers whispered about.

And maybe it kind of was.

But after Leonardo DiCaprio swam through that impossibly blue lagoon, the world collectively said, “Wow, I need to go there.”

Suddenly everyone knew about Maya Bay. Everyone wanted that picture. And everyone discovered that yes, the water really is that shade of turquoise.

When I went years later, I expected it to feel overhyped. It wasn’t.

The limestone cliffs look like something straight out of a fantasy novel. The longtail boats make you feel like you’re in another era. And the grilled seafood served right on the sand stays in your memory far longer than it should. I still think about that snapper.

It’s funny how a single movie scene can inspire millions of travel plans. But this is one case where the movie didn’t oversell the destination. It barely scratched the surface.

3) New York’s West Village after Sex and the City and countless rom coms

New York has always been famous, but certain neighborhoods didn’t hit mainstream bucket lists until Hollywood made them characters in their own right.

The West Village is the perfect example.

In the 90s, it was cool but not global poster child cool. Then came Sex and the City, You’ve Got Mail, and every romantic comedy that needed a charming, walkable backdrop.

Suddenly people weren’t just visiting New York. They were visiting specific street corners.

Everyone wanted to see the brownstones. Everyone wanted a latte on a leafy block that looked like Carrie Bradshaw might walk by. Cupcake shops turned into tourist attractions. Locals sighed while stepping around photo clusters.

But the West Village works on screen because it’s real.

It’s cozy. It’s timeless. It smells like espresso, pastries, and sometimes a bit too much dog friendly enthusiasm. And the restaurants are fantastic small, personal, and full of character.

If you like lingering dinners, tiny wine bars, and streets that practically force you to wander, this neighborhood deserves the hype.

4) Santorini after The Sisterhood of the Traveling Pants

Greek islands have always had fans, but Santorini didn’t become the global phenomenon it is today until a teen movie about friendship and travel painted it as the ultimate dream escape.

And sometimes that’s all it takes.

The blue domed churches. The cliffside sunsets. The whitewashed houses glowing gold in the late afternoon.

Even if you never watched the movie, you’ve seen the photos.

When I finally visited, it felt familiar in the strangest way. Like stepping inside a screensaver I’d stared at for years.

Santorini is naturally cinematic. The island sits on the edge of a volcanic caldera, so every view is dramatic. Every meal feels romantic. Every moment feels a little unreal.

The food is incredible too. Fresh octopus grilled over charcoal. Tomato fritters that taste like sunshine. Local wines with a crisp volcanic edge that pair with everything.

Some places become famous and crack under the pressure. Santorini didn’t.

5) Iceland after The Secret Life of Walter Mitty

This one might be my favorite example because it shows how a film can completely reshape a country’s identity in the public imagination.

Before 2013, Iceland was known mostly among adventurous travelers the hikers, the photographers, the people who think three hours of sunlight is good mood lighting.

Then The Secret Life of Walter Mitty came out.

Suddenly everyone saw Iceland as whimsical, bold, and otherworldly. You could skateboard down empty roads, explore volcanoes, wander black sand beaches, and drink coffee next to waterfalls.

Travel skyrocketed. Instagram blew up. Iceland became the trendy destination for anyone wanting an epic adventure vibe.

And honestly, it’s deserved.

Even your worst photos look impressive. Even the simplest fish stew tastes profound after exploring in the wind. And the landscapes make you question everything you thought you knew about Earth.

If you want a place that rewires your sense of scale, Iceland delivers.

6) Dubrovnik after Game of Thrones

This one isn’t a movie, but the cultural impact was too big to leave out.

Before HBO turned Dubrovnik into King’s Landing, the city was a beautiful but quiet medieval gem on the Adriatic. Croatians knew it. Europeans knew it. The rest of the world not so much.

Then suddenly, everyone wanted to walk the same walls they saw on their screens.

And walking those walls is incredible. The terracotta rooftops look like a painting. The marble streets glow at golden hour. The Old Town feels like stepping into a time machine with no CGI required.

Croatian food surprised me. Grilled calamari that melts in your mouth. Octopus salad fresher than anything I’d tasted in the Mediterranean. Local wines that deserve more attention.

Some travelers go for the filming locations. Most leave talking about the food.

7) Jordan’s Wadi Rum after The Martian and Lawrence of Arabia

Finally, here’s a desert so cinematic that Hollywood keeps using it to portray other planets.

Wadi Rum is vast. Wadi Rum is quiet. Wadi Rum looks like someone said, “Let’s design the most dramatic landscape possible” and then followed through.

It’s been featured in Lawrence of Arabia, The Martian, Star Wars, Dune, and more.

Before these films, only a fraction of travelers had it on their radar. Afterward, it became a global bucket list destination.

The first time I visited, I stayed in a Bedouin style camp under a sky so full of stars it barely looked real. We ate lamb cooked underground in a traditional zarb, drank sweet tea by the fire, and woke up to a sunrise that made the entire desert glow red.

Some of the best meals aren’t served in restaurants. They’re shared by people who want you to experience their world.

No movie can capture that. But they can inspire you to go find it.

Final words

What I love about all these destinations is that they remind us how stories shape the way we see the world.

A single scene can spark wanderlust. A single landscape can create a generation of travelers. And sometimes a movie ends, but your curiosity doesn’t.

If you’ve been dreaming about a place you once saw on screen, maybe it’s time to start planning.

Who knows. The trip you book next might end up feeling even better than the movie version.

Let me know which film location is calling your name.

 

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Adam Kelton

Adam Kelton is a writer and culinary professional with deep experience in luxury food and beverage. He began his career in fine-dining restaurants and boutique hotels, training under seasoned chefs and learning classical European technique, menu development, and service precision. He later managed small kitchen teams, coordinated wine programs, and designed seasonal tasting menus that balanced creativity with consistency.

After more than a decade in hospitality, Adam transitioned into private-chef work and food consulting. His clients have included executives, wellness retreats, and lifestyle brands looking to develop flavor-forward, plant-focused menus. He has also advised on recipe testing, product launches, and brand storytelling for food and beverage startups.

At VegOut, Adam brings this experience to his writing on personal development, entrepreneurship, relationships, and food culture. He connects lessons from the kitchen with principles of growth, discipline, and self-mastery.

Outside of work, Adam enjoys strength training, exploring food scenes around the world, and reading nonfiction about psychology, leadership, and creativity. He believes that excellence in cooking and in life comes from attention to detail, curiosity, and consistent practice.

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