Kickstart 2025 with Veganuary and explore plant-based eating this January with free resources and celebrity support.
Veganuary invites you to start the new year by embracing plant-based living for the month of January—and beyond! This global movement, established in 2014, has inspired millions to explore veganism with free resources like meal plans, recipes, a celebrity cookbook, and coaching emails to make the transition seamless and fun.
A Global Movement for Change
Veganuary continues to grow its impact year after year. In 2024, over 25 million participants worldwide took the pledge to go vegan, leading to the launch of 2,100 new plant-based products and menu items globally. Businesses also got involved, with 300 organizations, including Salesforce and Stanford Healthcare, joining the Veganuary Workplace Challenge. Media outlets like CNN and The Baltimore Sun amplified the message, reaching millions.
In 2025, Veganuary expands to new territories, with campaigns launching in Malaysia, Peru, and Canada, making it active in 20 countries. From a humble beginning on a Yorkshire kitchen table to a global phenomenon, Veganuary has reached every country except North Korea.
Courtesy of Veganuary
Why Go Vegan This January?
For Your Health: Research links plant-based diets to lower risks of heart disease, Type 2 diabetes, and certain cancers. Veganuary participants often report feeling healthier and more energized after just one month.
For the Planet: With 77% of agricultural land used for animal farming but producing only 18% of global calories, shifting to plant-based eating can significantly reduce your environmental footprint.
For Animals: By reducing demand for animal products, participants contribute to a kinder, more compassionate world.
Courtesy of Veganuary
Join the Veganuary Movement
Get started by visiting Veganuary’s official website at Veganuary.com, where you’ll find free tools like a starter kit, daily emails, and meal plans. Plus, enjoy Veganuary specials at local restaurants and retailers.
Join celebrity supporters like Joaquin Phoenix, Alicia Silverstone, and Paul McCartney in making a difference. Whether you’re trying something new or considering a lifestyle shift, Veganuary offers the perfect opportunity to embrace plant-based eating in 2025!
