The former Chicago Bulls player is releasing an organic, vegan, and GMO-free popcorn line complete with superfood ingredients.
In partnership with longtime friend Chef R.C. Mills, the founder of wine-infused popcorn brand VINPOP, NBA Hall of Famer Scottie Pippen just launched a vegan popcorn company—HUSK. HUSK popcorn is organic, GMO-free, vegan, and contains superfood ingredients like ginger, cayenne, kale, broccoli, turmeric, spirulina, and matcha.
Whole-Grain Popcorn with Superfood Ingredients
Both Pippen and Chef Mills share a personal passion for bringing health-forward food to kids and families. Chef Mills is behind the proprietary formula that enhances HUSK popcorn with superfood ingredients and developed six flavorful combinations using nutrient-dense fruits, vegetables, and spices. HUSK popcorn options include moringa, tacon and turmeric, cayenne and ginger, coconut water and matcha, kale and broccoli, and spirulina and dragon fruit.
"I love HUSK because it's a superfood snack, and something I really believe in. I think parents will be able to relate to it, especially moms who want their kids to eat a little bit healthier,” Pippen told VegOut. I'm new to the plant-based snack world, and I'm learning along the way. My partner and the chef behind HUSK, R.C. Mills, has created something everybody will love. And it also happens to be made with all organic vegetables, fruits, and high-quality spices. We think we've hit a home run with HUSK."
Vegan NBA Players
Prior to Pippen’s plant-based snack endeavor, Hall of Famer Shaquille O’Neal invested in plant-based brand Beyond Meat in 2019, along with vegan NBA players Kyrie Irving, DeAndre Jordan, Chris Paul, and JaVale McCGee. In addition, Phoenix Suns player Chris Paul, also known as “CP3,” has been vegan since 2019 and recently teamed up with Gopuff to implement more plant-based offerings on the online marketplace.
Where to Find HUSK Vegan Popcorn
HUSK will be available direct-to-order online through their website as well as on their Amazon shop. The popcorn comes in 5.5oz bags in 6-variety packs priced at $24.95, as well as 12-variety packs priced at $49.99. HUSK will also be available in single bags for $4.99 each at select retailers in Southern California.
