New Black-Owned Vegan Burger Joint Opens in Manhattan
This restaurant is keeping late-night comfort food cravings in check with burgers, fries, shakes, and more!
Jerrell’s Betr Brgr, a new Black-owned vegan burger joint, is slinging burgers in the SoHo neighborhood of Manhattan. Jerrell Obee, a native New Yorker, serial entrepreneur, and new dad, opened the eatery as a way to embrace a more healthy and environmentally conscious lifestyle for his family as well as the surrounding community.
“I credit a lot of my work ethic to my father, who was a manager at Rockaway Animal Hospital. He lived a life full of joy, laughter, dance, and fun. Even as a proud Gemini, I owe my desire to care for my community and the people around me to my dad,” Obee told VegOut.
Jerrell’s Betr Brgr Menu Featuring Impossible Meat Patties
Jerrell’s Betr Brgr made its debut on August 13 and specializes in plant-based burgers with fresh toppings, loaded fries, vegan chili, and shakes. The menu features three different burger varieties made with Impossible Meat patties—the LIL ‘BETR (Impossible patty, vegan cheese, lettuce, tomato, grilled onions, pickles, and Jerrell’s special sauce), the O.G. BETR (2 Impossible patties, vegan cheese, lettuce, tomato, grilled onions, pickles, and Jerrell’s special sauce), and the SUPR BETR (Impossible patty, lettuce, tomato, onions, pickles, Jerrell’s special sauce, plus vegan bacon and jalapeños). Each burger can be accompanied by crispy waffle fries, loaded chili fries, or a hearty chili bowl.
In addition to savory bites, guests can also enjoy sweets such as Oat Shakes blended with Oatly oat milk, and vegan soft serve topped with sprinkles, waffles fries, cookie crumbles, or vegan bacon bits.
Jerrell’s uses sustainable packaging in all of its items, including 100% recyclable bags made from post-consumer recycled content, compostable cups, biodegradable containers, and wrappers made from 100% recycled paper.
Where to Find Jerrell’s Betr Brgr
Jerrell’s Betr Brgr is located at 117 6th Ave, New York, New York, 10013. The restaurant is open Monday-Friday 11am-1am, Saturday 11am-3am, and Sunday 11am-midnight. For more information on the menu and the latest happenings at Jerrell’s, check out jerrellsbetrbrgr.com or follow them on Instagram at @jerrellsbetrbrgr.
More from VegOut
Freebirds World Burrito Adds Vegan Chorizo to Menu
Abbot’s Butcher’s plant-based chorizo and Siete Family Foods’ grain-free tortillas are now available at all Freebirds locations.
Starbucks Launches Ready-to-Drink Oat Milk Frappuccinos
The bottled Frappuccinos are available in two new flavors and will be rolling out at retailers over the course of 2022.
The Best Body Lotions for Dry Winter Skin
Harsh winter weather calls for luxurious lotions!
An Interview with AFI’s Davey Havok
Lead singer of punk rock band AFI, Davey Havok is no stranger to veganism—having been vegan for over two decades. As part of the straight edge community in the 90s, he was heavily influenced by its members who also abstained from the use of animal products. In 2021, AFI released their new album, Bodies. We chatted with Havok to learn more about his music career and vegan lifestyle.
Store-Bought Vegan Super Bowl Party Snacks
These plant-based snacks are perfect for your game-day celebration!
Panda Express Is Testing Two Beyond Beef Dishes in Pasadena Starting Today
Panda Express is veganizing more American Chinese classics!
PLNT Burger’s 10th Location Opens in New York City
This all-vegan burger spot has expanded to NYC’s Union Square.
LA’s Pizzanista Launches Joan Jett Heart-Shaped Vegan Pizza
LA’s Pizzanista has collaborated with Miyoko’s Creamery and PETA to honor rock legend and animal rights activist Joan Jett with a limited-edition heart-shaped pizza in a Joan Jett-decorated box.
Pret a Manger Launches Vegan Meatball Wrap in US
The vegan meatball wrap is the first meat alternative option offered by the brand in the US.
LA’s Taco Vega Is Permanently Closing
The popular LA-based vegan restaurant will be closing its doors on Wednesday, January 26 after one year of service.
Add This Must-Try Vegan Protein Powder to Your Post-Workout Shake
We’re starting off 2022 on a fit note with this plant-based protein powder!
McDonald’s Expands McPlant Test to 600 US Locations
The vegan burger will be available in the San Francisco Bay and Dallas-Fort Worth areas beginning February 14 for a limited time.
Subscribe NowOrder the magazine!