Mena Massoud joins the plant-based restaurant chain to promote sustainable dining through seasonal menus and fan events.
Copper Branch, a 100% plant-based restaurant chain, is thrilled to announce its new partnership with internationally renowned actor and plant-based advocate, Mena Massoud. Best known for his lead role in Aladdin, Massoud brings his passion for sustainable living and culinary expertise to his new role as Copper Branch’s first-ever brand ambassador.
A Star in Plant-Based Innovation
Massoud, the host of Evolving Vegan and author of a popular cookbook of the same name, has established himself as a leading voice in the plant-based movement. His collaboration with Copper Branch aims to merge culinary creativity with sustainability. Together, they will curate special seasonal menus that spotlight the brand’s commitment to healthy, eco-friendly dining.
Massoud said, “After having travelled the world in search of the best vegan food on the planet for Evolving Vegan, I found there to be a significant amount of synergy between my goals and those at Copper Branch. Plant-based food is something that is celebrated all over the world, and by continuing to spread that message together, we can make a real difference.”
New Menus and Events
As part of this collaboration, Massoud will craft curated seasonal menus inspired by his global experiences with plant-based cuisine, introducing fresh, innovative dishes to Copper Branch locations. Additionally, fans will have the chance to meet Massoud in person during special meet-and-greet events at select locations, allowing them to connect with the actor and advocate in a personal and engaging way.
Trish Paterson, Copper Branch CEO, stated, “Copper Branch is thrilled to be working with such an authentic and talented advocate for change in the world! Through Mena’s work with his show Evolving Vegan, he has shown that plant-based eating can not only be delicious but can have a real impact on our health and the world’s. Mena’s global experience and passion will bring new, exciting, and innovative thinking to the Copper Branch menu.”
Leading the Plant-Based Charge
This partnership marks a new era for Copper Branch, as they join forces with Massoud to make plant-based living more accessible and inspiring than ever before. Stay tuned for innovative new menu items and upcoming events!
For more information on Copper Branch, visit EatCopperBranch.com.
