Moving neighborhoods taught me that wealth isn't just about money in the bank, it's about mastering social codes nobody bothers to explain.
The moving truck pulled up to my new Venice Beach apartment on a Tuesday morning. I watched the movers unload my thrift store couch, my collection of vinyl records, and the mismatched dishes I'd accumulated over years of broke twenties living.
Across the street, a woman in head-to-toe Lululemon power-walked past with a designer dog I couldn't identify. Two houses down, someone was getting their Tesla detailed in their driveway. My neighbor introduced himself and casually mentioned he'd just gotten back from his second home in Napa.
I'd moved from my modest Sacramento suburb to one of LA's wealthier enclaves, and I quickly realized I'd entered a completely different world. Not better or worse, just operating by an entirely different set of rules nobody had bothered to write down.
Here's what I learned about fitting into a neighborhood where everyone seems to have figured out something you haven't.
1) Your appearance is always on
Back in Sacramento, I could run to the grocery store in whatever I'd slept in. Basketball shorts and a ratty band t-shirt from my music blogging days? Perfectly acceptable for a Saturday morning coffee run.
Not here.
I learned this the hard way when I showed up to the farmers market in my usual weekend uniform and got looks that made me feel like I'd arrived in pajamas.
Everyone else looked like they'd just stepped out of a casual photoshoot. Athleisure that cost more than my monthly grocery budget. Sunglasses that doubled as face jewelry. Hair that appeared effortlessly tousled but clearly required effort.
The unspoken rule: you never know who you're going to run into, so you're always one degree away from camera-ready. Even taking out the trash requires a certain aesthetic baseline.
I'm not saying you have to dress wealthy. But you do have to look intentional. Like you meant to look exactly this way, even if that way is "artfully disheveled."
2) Small talk requires bigger numbers
"What do you do?" means something different here.
In my old neighborhood, that question was genuine curiosity about how you spent your days. Here, it's often a subtle status check. People want to know not just what you do, but how successful you are at it.
I'm a freelance writer. In Sacramento, that sparked conversations about what I write about, which publications I work with, whether I've read certain books. Here, the follow-up questions lean toward how much I charge, whether I've landed any major clients, if I'm working on anything that might get optioned.
The conversation currency isn't ideas or interests. It's scale and reach and potential for monetization.
I've learned to navigate this by redirecting. When someone asks what I do, I lead with the topics I cover rather than the format. "I write about the psychology behind everyday decisions and the cultural shifts in how we eat." It satisfies the question without opening the door to a resume comparison.
3) Hobbies need to sound impressive
I made the mistake early on of telling someone at a neighborhood gathering that I liked photography.
"Oh, are you showing anywhere?" she asked immediately.
I explained it was just a hobby. Something I did for myself. I liked capturing moments around the city, nothing professional.
The confusion on her face was genuine. Why would you invest time in something if you weren't trying to monetize it or at least build a portfolio for future opportunities?
Hobbies here come with implied ambition. You're not just cooking, you're developing recipes for a potential cookbook. You're not just working out, you're training for a specific athletic goal. You're not casually learning an instrument, you're taking lessons from someone notable.
The concept of doing something purely for enjoyment, with no endgame in mind, seems almost wasteful to some people. Your free time should be productive, building toward something, creating content or skills that could eventually translate to status or income.
It took me months to get comfortable saying "I just enjoy it" without feeling like I needed to justify why that was enough.
4) Your sustainability choices will be judged
I've been vegan for eight years now. Started after watching a documentary that completely rewired how I thought about food systems and environmental impact. It's a core part of how I move through the world.
In wealthy neighborhoods, environmental consciousness is expected. But it's a specific kind of environmental consciousness.
You should have reusable bags, but they should be from the right brands. You should care about sustainability, but you should also have the Tesla in the driveway and the solar panels on the roof to prove it. Vintage shopping is admired, but only if your thrifted finds look expensive.
When I mentioned I was vegan at a dinner party, the host immediately started listing all the plant-based restaurants she'd tried, the dairy alternatives she keeps in her fridge, the sustainable fashion brands she follows. It became a competition I hadn't entered.
Being environmentally conscious isn't enough. You need the visible markers that signal you're doing it at the right economic level.
5) Free time is a flex, not a complaint
"I'm so busy" used to be a universal bonding statement. Everyone's busy, everyone's overwhelmed, complaining about your schedule was just how you connected with other humans navigating modern life.
Not here. Here, being too busy suggests poor time management or, worse, that you're not successful enough to have hired help.
The real flex is having time. Being able to take a Tuesday morning yoga class. Mentioning you spent the afternoon reading in the park. Having the freedom to travel on a whim because your schedule is yours to control.
This was disorienting at first. I'm a freelancer with an irregular income who works from coffee shops around Venice Beach. Some weeks I'm slammed, some weeks are lighter. I used to describe the busy weeks as proof I was doing well.
Now I've learned the wealthier move is emphasizing the flexibility. "I set my own schedule" sounds better than "I'm drowning in deadlines." Even if both are true at different times.
6) Your opinions need credentials
I love discussing behavioral science research. I read studies voraciously, follow emerging trends in decision-making psychology, think deeply about why people do what they do.
In my old neighborhood, people found this interesting. We'd have great conversations about human behavior over beers.
Here, the first question is often "Where did you study?" or "What's your background in psychology?"
When I explain I'm self-taught, that I read extensively but don't have formal credentials, there's a visible shift. My observations suddenly carry less weight. I've learned to preface insights with "I was reading a study from Stanford..." or "Researchers at MIT found..." because the institution matters more than the idea.
It's not that people are deliberately elitist. It's that in environments where everyone has impressive credentials, your thoughts need impressive sources to be taken seriously. You can't just be curious and well-read. You need to be credentialed or at least citing those who are.
7) Struggling is something you did in the past
Everyone loves a good struggle narrative. Coming from nothing, overcoming obstacles, making it against the odds.
But the struggle has to be over. You can talk about the years you were broke, the sacrifices you made, the hard times you navigated. Past tense only.
Present tense struggling is uncomfortable here. If you're currently worried about making rent, if you're navigating financial stress, if you're dealing with the very real pressures of trying to build stability, that's not dinner party conversation.
I learned this when I mentioned I was stressed about my irregular freelance income. The conversation went quiet. Someone changed the subject. Later, a well-meaning neighbor pulled me aside to suggest I should "manifest abundance" and "shift my mindset about money."
The underlying message: if you're still struggling, you must be doing something wrong. Successful people don't struggle, they strategize and overcome. Your current difficulties reflect poorly on your choices, your mindset, or your work ethic.
It's exhausting pretending financial stress doesn't exist when it absolutely does for most people navigating expensive cities and unstable industries.
8) Your network is your net worth
In my Sacramento suburb, friendships formed around proximity and shared interests. You became friends with your neighbors because you saw them regularly and enjoyed their company.
Here, relationships feel more strategic. People want to know what you bring to the table. What connections you have. What opportunities knowing you might create.
I've watched people at gatherings mentally calculate whether someone is worth their time based on job titles and industry connections. Conversations get dropped mid-sentence when someone more influential walks into the room.
My partner, who isn't vegan and loves pepperoni pizza with ranch, works in tech. The shift in how people engage with them versus me is noticeable. Their industry opens doors. Mine sparks polite interest before people move on to scan the room for better opportunities.
I've mentioned this before, but Rudá Iandê's book "Laughing in the Face of Chaos" helped me reframe this dynamic. He writes, "Most of us don't even know who we truly are.
We wear masks so often, mold ourselves so thoroughly to fit societal expectations, that our real selves become a distant memory." Reading that reminded me that I don't have to play this game if it doesn't serve who I actually am.
I can be friendly and open without treating every interaction as a potential business opportunity. I can value relationships for what they are rather than what they might lead to.
Conclusion
Living in a wealthy neighborhood hasn't made me wealthy. It's just made me more aware of the invisible codes that govern spaces where money concentrates.
Some of these unspoken standards are harmless social norms. Others feel like elaborate performances that drain energy better spent elsewhere. The trick is figuring out which rules you need to follow to function comfortably, and which ones you can quietly ignore without consequence.
I still wear my ratty band t-shirts, just not to the farmers market. I still talk about my work honestly, but I've learned to frame it better. I've found the people in my neighborhood who value authenticity over appearance, who'd rather have real conversations than networking opportunities.
The standards exist whether you like them or not. But you get to decide how much of yourself you're willing to reshape to meet them.
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