Pressed Launches Vegan Egg White Protein Smoothie
The popular juicery is teaming up with food technology brand The EVERY Company to debut the new product.
We’ve seen a lot of innovation over the last couple of years when it comes to meat-free animal protein products, and now Pressed is serving the world’s first animal-free egg white protein smoothie in collaboration with The EVERY Company.
The EVERY Company’s Animal-Free Egg
It’s not made from eggs, but it’s functionally equivalent to eggs in every other way. The animal-free egg that The EVERY Company has been working on is made by a process called precision fermentation.
This process involves assembling the same DNA sequence that animals use to make protein, inserting it into yeast, and then adding sugar. Through the fermentation process, the sugar naturally converts into protein. This process yields the world’s first animal-free egg protein—it’s 100% equivalent to the animal protein, but isn’t derived from any animals. The end result is also free from sugar and is not genetically modified.
While no animals were used in the process, the product is not suitable for those with egg allergies, as it is nature-equivalent to an egg.
Vegan Egg White Protein Smoothie at Pressed
Starting November 12, customers in Los Angeles and New York can try this new vegan egg white protein smoothie at Pressed for a limited time. The smoothie is called the Pineapple Greens Protein Smoothie and also contains apple, pineapple, banana, spinach, and avocado.
The smoothie contains 10g of protein per bottle and contains zero added sugar and 40% of the recommended daily value of vitamin C.
The smoothie costs $7.95 and can be purchased in-store at Pressed locations in Los Angeles and New York, or via the Pressed app. Some retailers will have the smoothie available for delivery through platforms like Postmates, UberEats, and DoorDash.
Visit Pressed.com to learn more about the new smoothie or to place your pickup order.
To clarify, this product is not a lab-grown egg derived from eggs or chickens. To learn more about the process, visit TheEveryCompany.com.
Cayla has been writing for VegOut since 2020 and has been plugged into the LA vegan food scene since Veggie Grill was pretty much the only vegan restaurant in the city. Aside from writing articles, Cayla enjoys embracing their inner 85-year-old by listening to classical music, making playlists for their friends, and staying active through swimming, hiking, cycling, and yoga. In their free time, Cayla likes writing poetry, learning about outdoor survival and alternative lifestyles, and is always searching for the best loaf of sourdough bread.
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