Update (5/11/21): The brioche bun that the burger is served on contains egg and is NOT vegan. Order without a bun for a completely plant-based meal.
Retro-themed burger chain Johnny Rockets just announced its first-ever vegan menu. The new selection includes plant-based versions of the restaurant’s sock-hop classics such as a cheeseburger made with an Impossible Burger and Daiya cheddar slices and dairy-free milkshakes blended with Craig’s Vegan ice cream and topped with non-dairy whipped cream.
For now, the plant-based menu is a limited-time offering. However, the company hopes demand will drive the need to make it permanent. Over 80 Johnny Rockets locations will carry the new vegan items at least until the end of summer.
The chain decided to try out vegan options after its sister brands—Fatburger, Hurricane Grill and Wings, and Elevation Burger—experienced great success introducing plant-based dishes. Andy Wiederhorn, CEO of the Johnny Rockets’ parent company FAT Brands, explained, “The Johnny Rockets environment and menu delivers a piece of nostalgic Americana at locations around the globe. While that will always be the most evident and fun part of the Johnny Rockets experience, we also acknowledge the future, which is plant-based.”
Johnny Rockets teased the big vegan announcement on Instagram beginning on May 1, posting an animated search reading “Johnny Rockets plant-based.” Subsequent posts featured a strawberry milkshake sprouting with the plant emoji and a very obvious fill-in-the-blank word search.
The plant-based menu is available now at participating Johnny Rockets. Visit the chain’s store locator to find one nearest you.
