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Melissa Nowakowski Melissa Nowakowski

Jason Momoa Launches Sustainable Vegan Sneakers Made from Algae

Being sustainable just got even sexier, with Aquaman heartthrob Jason Momoa launching a line of vegan sneakers!

Climbing apparel brand SoILL has partnered with Jason Momoa to launch two limited-edition vegan sneakers made from algae. The stylish sneaks are launched in partnership with Bloom, a company on a mission to maintain healthy ecosystems and reduce water pollution by turning harmful algae bloom into sustainable materials.

Jason Mamoa has long been a passionate voice raising awareness about plastic pollution and waste reduction and has his own plastic-free water company, Mananalu. The sustainable Unity Purple and Yaya Lavender kicks are part of the ILL x On the Roam collection and feature an organic cotton upper, Bloom algae insoles, and biodegradable outsoles.

The collection is available for pre-order now, and the shoes will ship in June.

Melissa Nowakowski

@extra.vegan

Melissa has been vegan for three and a half years and is a self-proclaimed pizza and doughnut enthusiast. Has anyone tried combining the two yet? A public relations executive—when she’s not scouring New York City and beyond for the next great vegan food and beauty finds—she donates her time to HIT Living Foundation dog rescue and spoiling her cat, Waffles.

Articles by Melissa

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