Seth Goldman and Julie Farkas, founders of Honest Tea, have launched "Eat the Change," a grants program designed to encourage nonprofit research in climate-conscious dietary choices. The two are donating over $1 million to inspire consumers to make more planet-friendly decisions about their food through empowering programs that increase information on and access to a plant-centered diet.
The core components of the program include:
- Eating with intention – The effort seeks to increase transparency of food production methods, including distribution, impact on the environment, and any processing and packaging consequences involved.
- Rewarding fact-based science – The grants aim to support research on the link between food production and climate change with a special interest in reduced food waste, water efficiency, plant-based diets, biodiversity, and organic agriculture.
- Increasing access to planet-friendly diets – “Eat the Change” seeks to expand the availability of planet-friendly foods through rewarding strategic pricing, education, and visionary distribution methods.
- Promoting innovation – The program supports creative strategies designed to increase the acceptance of climate-conscious eating.
If you are a nonprofit leader working to effect change toward a more plant-centered, planet-friendly diet, the submission deadline to apply for a grant is May 1, with grants being awarded August 1. See eatthechange.org for more information.
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