The F.A.K.E. Movement (Fashion for Animal Kingdom and Environment) just announced a virtual pop-up to showcase vegan and ethical Black-owned brands. In solidarity with Black Lives Matter, the event aims to bring both heightened awareness and support to these small but powerful brands and activists.
The pop-up will be hosted live on June 12 at 12pm PST and feature Charles Fyffe of Charlie’s Brownies, teenage activist Genesis Butler, and Gwenna Hunter of VegansofLA, among others. Each will provide their perspective on the current situation and offer tangible ways for attendees to do their part in supporting the BLM movement. Maggie Ortlieb, the founder of VegOut Magazine, will also speak to debut the company’s new initiative: VegUp + UsingMyPrivilege.
Jonathan Ohayon, founder of the F.A.K.E. Movement, said, “We can’t advocate for love and compassion without paying attention to what is going on right now! If humans do not see each other as equal, we cannot expect them to see animals the same way. More than ever, it is time to support the black community and to use our platform to listen and amplify the voices that need to be heard!”
The virtual pop-up is free to attend. Click here to register.
Feature image: Tree Tribe
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