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American Girl and Teen Activist Genesis Butler Team Up to Inspire Others to Live an Earth-Friendly Life

American Girl and Genesis Butler have teamed up to inspire awareness on climate change!

American Girl

American Girl and Genesis Butler have teamed up to inspire awareness on climate change!

This month, the leading doll brand American Girl—known for helping girls grow up with confidence and character—is celebrating Genesis Butler and her work to create awareness on climate change with her very own Genesis doll, modeled after the vegan teen activist. The partnership comes as part of the brand’s new digital platform, Conversations for Change, a video series that spotlights young women making a positive influence in their community and beyond. The most recent episode in the series is titled Use Your Outside Voice: Climate Change and features Butler, as well as young climate activists Iris Zhan and Haven Coleman.

“We’re proud to shine a light on Genesis and her efforts to raise awareness of the connection between animal agriculture and climate change through our latest Conversations for Change video series. Genesis’s passion and perseverance in helping to make a positive impact for the planet is inspiring, and we know her story will resonate with girls everywhere,” American Girl told VegOut.

Butler has been advocating for animal rights since she was six years old. The fourteen-year-old vegan activist is the founder of Genesis for Animals, a nonprofit organization that funds animal sanctuaries across the US. In 2020, she also founded Youth Climate Save, the first youth-led climate organization that focuses on animal agriculture and its impact on climate change. In addition to being featured in American Girl’s Conversations for Change video series, Butler has also been included in the brand’s newest books—Love the Earth: Understanding Climate Change, Speaking Up for Solutions, and Living an Earth Friendly Life, as well as Kira’s Animal Rescue.

To view the latest episode of Conversations for Change, and to read Butler’s letter to the American Girl community about her activism journey, visit americangirl.com/herstory.

Kayla Pasko


Kayla, a Midwest girl living in NYC, is a writer with a background in media sales. When she’s not scoping out trendy vegan spots, she’s usually taking a yoga class, shopping at Trader Joe’s, or catching a Packers game.

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